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Free JSON-LD Schema Generator — Structured Data for Rich Snippets

Generate WebSite, Article, Product, FAQPage, LocalBusiness, and BreadcrumbList JSON-LD code instantly. Copy and paste into your <head> tag.

Select Schema Type

Schema Type

WebSite Information

Site Name

Site URL

Search URL Pattern Optional — if your site has search

Description

Article Information

Article Headline

Article URL

Date Published YYYY-MM-DD

Date Modified YYYY-MM-DD

Author Name

Publisher / Organization

Image URL

Product Information

Product Name

Product URL

Description

Price Numbers only

Currency

Rating 0–5

Review Count

Image URL

FAQ Items

Question 1

Answer 1

LocalBusiness Information

Business Name

Phone Number

Street Address

Website URL

Business Type

Latitude Optional

Longitude Optional

Generated JSON-LD Code

Paste this code inside your page's <head> tag.

💡 Structured Data Tips

JSON-LD is Google's recommended format for structured data — it doesn't require changes to your HTML body, just the <head>.
Adding a sitelinks searchbox (WebSite potentialAction) can display a search box under your site name in Google results.
FAQPage schema can enable accordion-style Q&A display in Google search results, potentially increasing page real estate.
Always validate your structured data with the Google Rich Results Test.
Multiple schema types can coexist on one page — use separate <script type="application/ld+json"> blocks for each.

Frequently Asked Questions

Does adding structured data guarantee rich snippets? ▾

No. Structured data makes your page eligible for rich snippets, but Google decides whether to display them based on content quality, site authority, and search context. Think of it as fulfilling the requirements, not guaranteeing the result.

Can I use multiple schema types on one page? ▾

Yes. You can add multiple <script type="application/ld+json"> blocks to a single page, or use an @graph array to combine them. Both approaches are valid.

Which schema type should I use for blog posts? ▾

Use the Article schema (or BlogPosting, which extends Article) for blog posts. Include datePublished, dateModified, author, and image for the best chance of rich snippet eligibility.

How long does it take for structured data to appear in search results? ▾

Google needs to recrawl and reprocess your pages first, which can take days to weeks. Use Google Search Console's URL Inspection tool to request re-indexing and check for structured data errors.